Strategic Planning

  • Single Core Message: Define one key takeaway for your audience
  • 3-5 Visual Maximum: Limit charts to prevent cognitive overload
  • Audience Awareness: Tailor complexity to viewer expertise level

Visual Design

  • Chart Selection: Match visualization type to analytical purpose
  • Strategic Color: Use contrast to highlight important data
  • Clear Headlines: Write action-oriented titles with insights
  • Visual Hierarchy: Guide eye flow through size and positioning

Technical Execution

  • Performance First: Use extracts and context filters for speed
  • Mobile Responsive: Design for all device sizes
  • Consistent Layouts: Maintain alignment and logical grouping

Continuous Improvement

  • User Feedback: Regularly collect and implement suggestions
  • Maintenance Schedule: Update data sources and calculations
  • Documentation: Record data sources and business logic